HDFC MUTUAL FUNDS
Bachat Singh Spot 1
We were very tickled when Mirum Digital approached us with their script for an animated spot for HDFC Mutual Funds, starring the thrifty hero 'Bachat Singh'. Bachat Singh wants to please his family, but he is also constantly trying to save up, or find cheaper dos, and that ends up annoying his family more often than not! We had a lot of fun coming up with character designs for Bachat and creating these animated spots.
Credits
- Agency:Mirum Digital
- Script:Mirum Digital
- Client Servicing, Mirum:Prachiti Sathe
- Head of Videos, Mirum:Karan Vazirani
- Animation Studio:VISUAL SARKARSM
- Director:Rituparna Sarkar
- Character Design and Animation:Saswata Mukherjee, Susruta Mukherjee
- Background Design:Hitesh Sonar
- Compositing:Rituparna Sarkar
- Voice Over:Vinod Kulkarni
- Sound Design:Mirum Digital
- Year:2020